Fitness on the Go Offers In-Home Personal Training in Orange County

Company to bring Fitness Equipment and Trainers to homebound, busy professionals and new parents

Career opportunity for fitness entrepreneurs

VANCOUVER, British Columbia — Fitness on the Go, the leading Canadian in-home personal training franchise, has expanded to Orange County, California.  Local entrepreneur Carter Kinsella had acquired the territory that serves Orange County, Los Angeles County and San Diego County. The partnership represents the latest example of Fitness on the Go’s continued expansion efforts in the U.S.

 “People understand the importance of fitness, but many are intimidated by big gyms, so they choose to work out at home,” said Kinsella. “Having mobile trainers that arrive to your home or setting of their choice, makes taking that first step towards a better quality of life very accessible and less intimidating. We only hire trainers that are highly qualified and certified, so anyone who books our service is guaranteed to be trained by the best.”

Fitness on the Go was founded in 2005 by Vancouver native Dan Mezheritsky. As a nationally-ranked decathlete, Dan had hopes of competing in the 2008 Beijing Olympics. After a torn hamstring derailed his career, he moved back to Vancouver that same year and shifted his energy to launching Fitness on the Go. Driven by his love for fitness, Mezheritsky started the in-home personal training service that brings customized workouts along with any fitness equipment needed to clients. Fitness on the Go’s only requirements is 6 feet by 6 feet of floor space, 60 minutes, and a positive attitude.

Fitness on the Go began franchising in 2008, but in 2012 Mezheritsky switched up the business model that allowed the trainers more autonomy and cash. By eliminating unnecessary fees, franchisees are offered a work from home opportunity for a low investment fee of $12,500. Corporate support systems allow the franchisees to focus on recruiting trainers, while the trainers can focus on doing what they do best: training.

 “Our business model is unique on both the franchisee side and the trainer side,” said Mezheritsky. “This structure has been so well received because all parties are in alignment – the way employers profit is by squeezing as much money away from the employee so they can keep the difference.  We want our trainers to make as much as possible because the more money our trainers make the happier they are, and the longer they stay with Fitness on the Go, which is what we want. Trainers pay a flat monthly due of $400 which provides them access to a full management team to make running their business far more professional and efficient than doing it on their own. Franchisees have the freedom to find trainers who fit the fitness needs of their territory, while also building name recognition throughout their city’s fitness community.”

 A session can cost anywhere between $51 to $65, depending on length of commitment and the number of fitness sessions. Clients can select from a variety of programs including pre-natal and post-natal exercise, 50 and 60-plus fitness and injury rehabilitation, to name a few. Clients also have an option of choosing a male or female trainer. Each trainer is certified and highly educated, and is dedicated to providing a high level of service that also involves coaching clients on how to make exercise and healthy choices a foundational part of their lives.  

 Currently, Fitness on the Go has over 150 trainers throughout the U.S. and Canada. In Orange County, Carter is looking to hire 10-15 trainers who share the same passion for fitness and determination to be their own boss.

 About Fitness on the Go

Founded in 2005 by Dan Mezheritsky, Fitness on the Go is an in-home personal training service that brings customized workouts and fitness equipment at the setting of your choice. No equipment is needed — the only requirements are 6 feet by 6 feet of floor space, 60 minutes, and a positive attitude. To date, Fitness on the Go has serviced over 7,000 customers throughout North America.  Fitness on the Go hopes to open 60 territories in the United States over the next few years. For more information, please visit http://fitnessonthegopt.com.